MUMBAI: He is a famous jewellers and jewellery designer .His name was his brand .He has his jewellery show room at Kala Ghoda Mumbai by his own name.
His name used to sell .But now his name has been added in the list of fraudsters and absconders.
He is involved in a huge PNB scam which can be more than Rs.12000 Crores as the probe is in initial stages.
He is a well-known person globally.
He has been regular on the financial and fashion magazines as well as newspapers .His name appeared in the Forbes Billionaires list in 2014.
Film Star Priyanka Chopra had been brand ambassador of his jewellery and all the Indian cities were flooded with the hoardings of Priyanka Chopra promoting his brands.
He also has his stores in London and New York.
It is not surprising that he defrauded the PNB overnight .Many investigating agencies had inkling of his wrong doings including money laundering and many government agencies were investigating and chasing him.
But it is very surprising that he failed all the government agencies like ED, CBI, DRI, IT etc while he struck huge fraud at PNB and fled from the country.
He hails from a jeweller’s family of Gujarat .He joined the business of his uncle’s firm Gitanjali Gems at the age of 19 years.His uncle Mehul Choksi also has been made an accused by CBI in a Rs.280 Crores cheating case registered against Nirav Modi for defrauding PNB earlier.
47 years old Nirav Modi has three children .He is a music lover .He has been attending Bollywood and fashion events regularly .His clients included many Hollywood and Bollywood film stars .
Besides many biggest Indian Industrialist families were his regular clients who were buying jewelries from him for the last many years . His financial worth was estimated at $1.3 billion by Forbes in 2014.Now he is one of the most hotly chased absconder by Indian law enforcement agencies .